Excerpt from YouTube: On today’s Restaurant Tech Trends, I sat down with Brandon Barton, CEO of Bite. Brandon’s bar-none one of the most experienced voices in restaurant kiosks and in-store digital ordering. He’s been in restaurant tech for 20+ years and has had a front-row seat as kiosks shifted from “nice to have” to mission-critical infrastructure across both QSR and fast casual. This conversation goes well beyond surface-level kiosk hype.
WATCH AND LEARN
- Why kiosks drive ~20% higher check averages when personalization and upsells are done right (and where brands go wrong)
- Why “anti-hospitality” is the wrong framing for kiosks and how choice (cashier + kiosk) is what guests actually want
- How Bite thinks about kiosk UX differently than mobile or web, down to finger usage and screen real estate
- Why voice AI on kiosks isn’t a guest or brand priority yet
- The biggest reason kiosk pilots fail (hint: it’s not the hardware)
PLUS: Secret menus, Shaq at Big Chicken, why pop-ups should be banned forever, and Brandon’s unfiltered take on POS complexity and integrations.
This is a must-listen for anyone building in the in-store ordering space.
