Overview
SoFresh is a disruptor in the fast-casual fresh food movement that has been fighting the healthy fight amongst the traditional restaurants in the market. They currently have 14 restaurant locations across the northeastern region and Florida, with 15 new stores scheduled in the near future. SoFresh offers bowls, wraps, salads, smoothies, and more, using only the freshest and highest quality ingredients.
The Challenge
SoFresh wanted to alleviate its labor shortage issues while still providing a valuable guest experience. The team’s priorities included high expectations for the guest experience, sleek presentation, and ease of use. Many of their menu items have a long list of modifiers that could create a complex custom-built ordering scenario, so the solution needed to make it convenient for the best guest experience.
The Solution
SoFresh deployed the Elo 22” Wallaby touchscreen solution with Bite’s Intelligent AI Software. The custom natural wood millwork, hardware, and bright interactive software meet their brand’s standards and integrate into systems already in place to help drive throughput and efficiency, create brand loyalty, and increase check averages.
The Results
An easy integration and seamless transition that was easy to deploy with low operational overhead.
Business Goals
- Increased customized orders
- Lower employee turnover rate
- Better overall work environment
- Store expansion made easy
“Kiosks are a no-brainer for any fast-casual
restaurant!”
-John Williams, Partner, and VP of Restaurant Operations
